Separates real media buyer work from automated rules
Shows how many edits were made by named agency users versus scripts or Google's auto-applied recommendations.
See every change made in your Google Ads account over the last 30 days, who made it, and what happened to spend and sales.
Built for ecommerce stores doing 7 figures and upTrusted by 8,000+ ecommerce brands. Built by operators.






Shows how many edits were made by named agency users versus scripts or Google's auto-applied recommendations.
Shows the exact date a match-type switch or budget hike happened and how your click costs and orders responded.
| Date & Actor | Account Edit | Impact |
|---|---|---|
| Sep 25 · Google Auto | Added 14 broad match keywords | $44 wasted |
| Sep 13 · Google Auto | Manual CPC → Max Conv. Value | CPC $0.95 → $3.80 |
| Oct 1 · Kopa Draft | Turn Auto-Apply OFF & restore Exact | ✓ Ready to Approve |
Turns raw change logs into straightforward questions backed by your own account numbers.
If you approve this fix: Kopa turns Google auto-applied recommendations OFF, pauses the 14 unapproved broad keywords, and restores your Phrase & Exact cap.
A few details
The practical details about control, ownership, and getting started.
No. Kopa uses read-only reporting access to inspect change history without making edits or notifying other users.
Yes. Google Ads logs whether each change was made by a user email, an API script, or Google auto-apply.
No. Every campaign, keyword list, and creative stays in draft until your team approves it.
You do. Your store owns the Google and Meta accounts 100%, and ad spend goes directly to the platforms.
Make room for growth
Go from products to approved creative, live campaigns, and reporting you can act on.