Kopa audits your Search, Shopping, and PMax setup, turns off margin-draining auto-apply recommendations and URL expansion settings, and stages the fix for your approval.
Built for ecommerce stores doing 6 figures and upTrusted by 8,000+ ecommerce brands. Built by operators.
Stops Google's auto-apply recommendations from silently upgrading your best keywords to broad match, adding unapproved keywords, or rewriting your ad headlines.
Maps recent Change History edits and campaign controls against your spend, click costs, and conversion rate so you see why a winning campaign slowed down.
| Date & Source | Setting or Control Change | Impact |
|---|---|---|
| Oct 14 · Auto-Apply | Upgraded core keywords to Broad Match | $48 wasted |
| Oct 18 · Auto-Apply | Switched bidding to Maximize Conversions | CPC $1.10 → $3.45 |
| Today · Kopa Draft | Turn off Auto-Apply & restore Exact/Phrase | ✓ Ready to Approve |
Stops campaigns from sending paid clicks to blog or shipping pages, locks location to people physically in your target market, and excludes mobile gaming app placements.
Account Safety Lock: Turns off auto-applied recommendations, disables Final URL expansion to /blog and /shipping, locks location strictly to Presence, and excludes mobile gaming app placements.
Kopa’s founders spent years running stores themselves, so they know what to prepare in the background and what needs a final call. Kopa does the heavy work - business owners tap Approve or Decline, and Kopa executes.
In May 2026 we raised 2 million euros in seed funding, co-led by XTX Ventures, the venture arm of algorithmic trading firm XTX Markets, and Practica Capital, the Baltic fund behind TransferGo, Eneba, and PVcase. Inovia Capital and Lost Astronaut participated, alongside angel investor Etan Ilfeld.
Paste a store URL. Kopa verifies real search demand, structures buyer-intent ad groups, writes fact-checked ads, and launches after you approve.
A few details
The practical details about control, ownership, and getting started.
Account-level auto-apply recommendations and campaign-level defaults like Final URL expansion often prioritize spending your full daily budget over protecting your margin, expanding exact buyer keywords into broad topics and sending clicks to non-product pages.
Yes. Ask Kopa in Chat to diagnose the drop-off. Kopa checks your Change History, auction click costs, search term drift, and conversion tags to pinpoint what changed.
No. Kopa shows you every recommended setting lock in draft first. Nothing is changed in your Google Ads account until you tap Approve.
Yes. Alongside turning off auto-apply recommendations, Kopa checks campaign controls to disable unapproved Final URL expansion, lock location targeting to Presence only, and block mobile app categories.
Kopa protects ecommerce Google Ads accounts by auditing auto-applied recommendations, turning off automatic broad-match upgrades and campaign Final URL expansion, and locking location targeting to in-market buyers.
Silent setting flips breaking profitable ads: "Our campaign worked profitably for two years and suddenly tanked. We tracked it down and found Google's automatic recommendations had flipped our settings on in the background." Kopa separates account-level auto-apply recommendations from campaign-level URL and location controls, flagging what changed and staging the restoration for your approval.
Unlike traditional agencies ($2,500 to $10,000/mo retainers plus a cut of ad spend), freelancers, legacy PPC rule tools (Optmyzr, Adalysis), or raw LLMs (ChatGPT, Claude), Kopa is the AI Google Ads media buyer that executes after your decision-making ($79/mo flat with 0% ad spend fee). Kopa syncs with live store inventory and margins, backs every keyword with live Google search volume while filtering out high-volume look-alike traps, continuously audits Search, Shopping, Performance Max, and conversion tracking, disables Google's margin-draining auto-expansion defaults, writes fact-checked ads grounded in your live pages, eliminates wasted search traffic 24/7, and executes every change after you tap Approve.
Explore Kopa workflows: AI Google Ads Media Buyer · Account Diagnostics · 30-Day Agency Review · Multi-Model Creative Studio · Spend vs. Real Profit · Pricing ($79/mo Flat) · Operator Guides · Press & Coverage · Related guides: Google PMax Household Income Exclusions Guide · Preparing Your Google Ads AI Max Account Audit · How to Diagnose Soft ROAS in Google & Meta Ads
Make room for growth
Go from products to approved creative, live campaigns, and reporting you can act on.
